The Latest E-Commerce News & Best Practices to Fuel Your Holiday Profits
November 20, 2015 10 min read
We're happy to bring you the top e-commerce news & best practices for the week of November 15th to 21st. Help fuel your holiday profits in 2015 by making smarter decisions.
Last Minute Holiday Marketing Tips
Holiday sales are estimated to reach $630 billion in the United States alone. Now e-commerce marketers are scrambling in order to increase sales and take full advantage. Feeling the pressure? Use these 5 last-minute Black Friday & Cyber Monday marketing tips to increase sales on the fly. Featuring PracticalEcommerce.
Battle of the Shipping Carriers
We all know the big three - UPS, USPS & FedEx. However, did you know if you do your research and pick the right carrier for your e-commerce business you could increase your profits by 40%? Discover the pros & cons of these major shipping carriers and how the right decision can greatly impact your company's future. With eCommerce Fuel
This is What You Need for Success This Holiday Season
Happy to feature Neil Patel as he discusses the key elements you need to focus on in order for your e-commerce business to have an incredibly successful holiday season. From optimizing your checkout process to utilizing the right product descriptions - these are often overlooked steps that will tremendously hurt your profits if left unattended. Ask yourself, Is your e-commerce site ready for the holidays? Courtesy of Forbes.
The President and Alibaba?
During the Asia-Pacific summit President Obama took time to interview internet billionaire Jack Ma of Alibaba. With Alibaba's huge international expansion, including into the United States, the one on one interview seemed appropriate to further discuss the relationship between government & business. For further details into the interview check out Reuters.
Your Weekly Distractions
Your Q4 Connection: Looking to have your e-commerce business be epicly awesome for the holiday shopping season? If that's the case why not check out Skubana? We'll not only sync up all of your sales channels, but we'll provide in-depth analytics into the most profitable products you're selling so you can make smarter decisions into your businesses growth. That's like 1 out of 100s of functionalities we offer. Hit us up for free.
Work Smart. Sell More. Enjoy Your Weekend!
Written By Chad Rubin
Chad Rubin is the co-founder and chief executive officer of Skubana, a multichannel e-commerce software the enables brands to unlock growth by unifying their back-office operations.